Loading ...In big cities like Mumbai, people who rent apartments tend to keep moving every few years, to cope with steep rent hikes. The communication specifically spoke to this audience to offer them the stability of owning their own home through a Union Bank loan.
Loading ...Hopi Hari is Brazil’s largest theme park.
They have held the Hora do Horror event every year for the last ten years and wanted to create buzz and excitement around the 10th anniversary show, which was even bigger and scarier.
Loading ...Budget Eyewear is a chain of optometrists in Australia with 120 stores.
They had to prompt customers listed on the Budget Eyewear database as users of contact lenses to purchase more lenses.
Loading ...The Eurobest winners into the Direct Marketing category are…
Grand Prix:
There was no Grand Prix awarded in Direct.
Gold:
-Edding International
-Greenpease
-WWF Deutschland
Silver:
-Mercedes-Benz
-Exit Deutschland
-Studio Brussel
-Amnesty International
-WWF Deutschland
Bronze:
- Europcar
-Entega Vertrieb
-KLM
-Fiat Group Automobile Belgium
-Movsitar
-Ringier Publishing
-The Israeli AIDS task force
-Initiative Vermisste Kinder
-Studio Brussel
Discover here the list of all winners through all categories
Loading ...Eurobest is organised by the same team that is behind the Cannes Lions International Festival of Creativity, Dubai Lynx and Spikes Asia, bringing more than 55 years of experience organising world-class events for the advertising and creative communication industries.
The shortlists for Film, Outdoor, Print, Interactive, Mobile, PR, Design, Radio, Media, Direct and Promo & Activation are out.
To get some inspiration, discover the following cases and let you inspire…
P.S: The Eurobest Awards take place on the evening of Wednesday 30 November, honouring the best of European creativity.
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Challenge: To create a direct mail for the new generation of Yaris. With new multimedia communication platform Touch and Go and several other incredible innovations and features. The new Yaris is the smartest and the most exciting car in its segment
Loading ...In November 2010, the United Nations were supposed to vote for a moratorium on the death penalty. Amnesty international wanted to draw attention to this issue so that people would get involved and put pressure on their governments.
Only 58 countries are left to be convinced of abolishing the death penalty.
But regardless of the progress that has been made, people seem to think the fight to abolish the death penalty will never be totally successful.
They needed to be reminded that eventually they would be successful.
Loading ...Client: 7Dimanche
Contact: Inge De Baets, Alain Gaussin
Agency: 10
Creative Director: Olaf Meuleman, Jeroen Goossens
Copywriter: Olaf Meuleman
Art Director: Jeroen Goossens
Account Director: Katia Strauwen
Account Executive: Anke Berckmans
Production: Yves Van Houdt
Loading ... Loading ...The Advertising Standards Authority is the regulatory body in New Zealand which investigates complaints by the public about offensive or misleading advertising.
Many people in advertising rarely deal with the ASA and tend to think the organization is small-minded and petty in its dealings with them.
Because the ASA relies on industry support for funding, they wanted a campaign to counteract negative perceptions of what they do.
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